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*Demystifying Google: How to improve your firm's search engine rankings

Online Catalogue | RECORDINGS | Marketing |  *Demystifying Google: How to improve your firm's search engine rankings

"Getting new clients: improve your website's rankings on Google"

Speaker: Susan Hallam
Date: February 8th 2007
Time: 1-2pm (1 CPD hour)
Level: introductory/intermediate

Lecture Description

AIMS

*To provide practioners with a executive overview of the techniques used for achieving high rankings in Google. Susan Hallam explains the practical steps undertaken to influence your website's position in the search engine results.

OUTCOMES

* Attendees will be equipped with a sound understanding of the search engine optimisation process, and an awareness of the scope of the tasks to be undertaken by a web design partner.

AGENDA:

  • How Google determines your website's position in the search engine results
  • Standard attributes of high ranking websites
  • Key steps to improve your search engine rankings
  • Managing the search engine optimisation process

Susan Hallam
Susan Hallam is an independent search engine marketing trainer and consultant with specialist experience in online marketing in the legal sector. She is Managing Director of Hallam Communications Ltd, and has been working in the UK information industry for more than 25 years.

more information..
Susan Hallam
Suitable for

Suitable for

*Solicitors & Legal Executives

*Accountants (if members of the ICAEW consider that any of our courses qualify as structured CPE within the Institute's guidelines they may count the number of hours X 3 towards meeting their CPE point requirements.)

Packs Available

Packs Available

PACKS AVAILABLE INCLUDE:



A. CD RECORDING PACK

Watch the lecture on your computer
No additional software or installation required.
Unlimited viewing (NOT time locked)
Lifetime guarantee

Price: £63.60

B. DVD RECORDING PACK

Watch the lecture on your TV
(Also compatible to watch on a Macintosh computer)
Unlimited viewing (NOT time locked)
Lifetime guarantee

Price: £63.60

All packs include notes & slides.
**FREE POSTING**
No VAT payable

BOOKING INFORMATION

BOOKING INFORMATION

HOW TO BOOK
Just "Add to Cart" for your chosen product and, when prompted, select your chosen method of payment ie. by Credit Card or Debit Card or "invoice with order"

TELEPHONE: You can also book by telephone by calling us on 0870 777 6269

BOOKING FORM
Alternatively, if you wish, you can print off our booking form and send a cheque with your order.
Click here for our booking form.

PAYMENT
Cheques should be made payable to "CPD4Lawyers" (No VAT payable) and sent to:
3-5 King St, Brighouse, West Yorkshire, HD6 1NX
DX: 25356 BRIGHOUSE
Telephone: 01484 710571 Fax: 01484 400561

Getting new clients: improve your website's rankings on Google

Getting new clients: improve your website's rankings on Google

Ref: SHFeb08

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Related products:
1. Marketing for Solicitors in The Digital Era
How To Use New Media & Technology To Market Your Firm
(Ref: JPNov9a)

Online Catalogue | RECORDINGS | Marketing |  *Demystifying Google: How to improve your firm's search engine rankings